SEO, SEM, PPC What the Heck?

In the past few months it seems that anyone and everyone has become experts at Search Engine Optimization (SEO) and Search Engine Marketing (SEM). One such website designer shares that they are the SEO Experts because anyone looking for homebuilder websites will find their website design company listed #1. A strange idea since the people…

Search Engine Optimization Guidelines

When planning and executing an effective Internet Marketing and Search Engine Optimization program it is important to understand that Search Engines often change rankings within their directories. A Search Engine (Google, Yahoo, MSN, etc) is simply a database of pre-approved website listings. This means that your next Google Search only shows the results of the…