The Art of The Facebook Flirt

When I refer to a ‘Facebook Flirt’ it does not involve trying to pick up a date from a social network.  Many forget the social aspects of social networking which often leads to failure.  People buy from people and they will buy more from people they know and like.  There are easy to spot trends on…

Pinterest Now # 3 Social Network Behind Facebook & Twitter

The Experian “2012 Digital Marketer: Benchmark and Trend Report” shows social networking has 91 percent of  adults using social media regularly.   Social networking usage has changed dramatically with Pinterest taking over with the 3rd highest usage numbers ahead of Google+, LinkedIn and MySpace.  Pinterest traffic increased 50% in just January and February of 2012 with…

Google+ Social Network Reaches 18 Million Users in the First Month

New statistics from Experian Hitwise shows Google+ is growing fast, thanks to a young demographic and significant traffic from other Google websites and tools.  The internet analytics firm has released its first set of data regarding Google’s new social network. Although the data only extends to July 16, it provides a detailed picture into the…

Google+ Facebook and Search Engine Optimization (SEO)

Since 2010 Facebook has been the #1 referrer on the Internet with more daily users than Google.  Twitter and Myspace have sat on the sideline for the most part as Facebook widened the gap while Google quietly recruited Gmail users to setup Google Profiles.  In 2007 InternetBuilderConsulting.com setup our first Google Profile and began setting…

Social Networking Top Users Age 35-49 followed by 50-64 Year Olds

Also it is common knowledge in the online marketing world that social media reach has long grown beyond the younger demographic. As social networks become more popular and mainstream the audience has become broader and older. Facebook originally started as a college only social network, but now boasts the greatest membership growth rate from 35-49…

Facebook & LinkedIn lead Growth, MySpace Declines

Social networks Facebook and Linkedin (the most popular professional network) has accounted for the largest growth rate this past year. Facebook showed 168% change in active reach with a global audience of 108.3 million. Linkedin also showed tremendous growth with a 137% change in global audience growth. MySpace saw a -3% decline. To build the…

Social Networking Overtakes Email

A new study released by Nielsen has shown that Social Networking has overtaken email as the most popular internet activity. As popular social networks like Facebook and MySpace have features built to stay in communication with friends and connections many people are utilizing those communication mediums to “email” or “chat” or “post” with one another….

Tweeting for Business & Other Social Media Marketing

There has been a tremendous amount of hype the past few months about social networking, Twitter, Facebook, LinkedIn.com and dozens of other websites designed to connect socially.  One primary item lacking is a Return on Investment (ROI) analysis to determine if the social marketing is a fad or truly valuable to a business.  In terms…

Does Social Networking Bring Business?

Several educational offerings about Social Networking were offered at the 2009 NAHB IBS in Las Vegas this month sharing a wide range of ideas. Many different options were shared with direct examples of builders, real estate professionals and companies marketing via social networking groups. Myspace.com, Ning.com, Facebook.com, Activerain.com, LinkedIn.com and dozens of others portrayed an…