Consumers & Online Buyers Are Tapping Into the ‘F-Factor’ of Social Networking

Consumers are increasingly tapping into their online social networks of friends, fans, and followers to discover, discuss and purchase goods and services, according to analysis from Trendwatching.com. The consumer trend analysis firm calls this trend the “F-Factor,” with the “F” standing for friends, fans and followers. Social Sources Become Trusted As a result of social…

Consumers & Online Buyers Are Tapping Into the ‘F-Factor’ of Social Networking

Consumers are increasingly tapping into their online social networks of friends, fans, and followers to discover, discuss and purchase goods and services, according to analysis from Trendwatching.com. The consumer trend analysis firm calls this trend the “F-Factor,” with the “F” standing for friends, fans and followers. Social Sources Become Trusted As a result of social…

Social Media Marketing Assists with Customer Satisfaction & Brand Performance

Retailers and businesses can use social media to turn consumers who have had a negative experience with their brand into brand advocates according to a new report from RightNow and Harris Interactive. Data from “The Retail Consumer Report” indicates 68% of US consumers who posted a complaint or negative review of a holiday shopping experience…

Internet & Technology Used More by Higher Income Buyers (Your Target Audience)

Higher-income Americans have higher rates of internet and other technology usage than Americans of lower incomes, according to new data from the Pew Internet & American Life Project. Almost All Higher-income Americans Use The Internet Currently 95% of Americans who live in households earning $75,000 or more a year use the internet at least occasionally, compared…

Netextinct – Business, Services & Items the Internet is making extinct

Netextinct –adjective1. no longer in existence; that has ended or died out: travel agencies are quickly becoming netextinct.2. no longer in use; obsolete: a netextinct business3. having ceased operations; no longer active: an extinct business due to the Internet The Internet provides millions of people instant access to information, products, services, friends and constantly evolves…