Loyalty is Created and Earned by Doing What is Right

With a challenging economy, high unemployment and an unclear future the value of loyalty has never been higher.  Today most companies have lost sight on the things that should be the MOST important such as service, support, solutions, respect, results and loyalty.   When the economy tanked dozens of the builders and real estate customers we work with…

Social Media Marketing Assists with Customer Satisfaction & Brand Performance

Retailers and businesses can use social media to turn consumers who have had a negative experience with their brand into brand advocates according to a new report from RightNow and Harris Interactive. Data from “The Retail Consumer Report” indicates 68% of US consumers who posted a complaint or negative review of a holiday shopping experience…

There are Still Opportunities, Buyers and Customers to Help

I read an article by Jeffrey Gitomer this week about the economy and how part of the problem with the poor economy is the number of people and businesses that BELIEVE things are terrible.  The fact is that we all create our own ‘personal economies’ by choosing what we do every day as we awake. …

Excellent Reading on Business, Customer Service and Marketing

Over the years I saved hundreds of good articles and wrote more than a few myself pertaining to business, taking care of customers, marketing and life. A few of my favorites are linked below for review… Bill Gates article from Microsoft on his success, challenges and business Your attitude can make or break your success…

Listen and Understand to Succeed

No matter what type of business you are in or what your role within the business the most important thing you can do to succeed is to listen better. There is little in life more frustrating than being forced to explain something multiple times because someone was not listening or did not take the time…