Robert Dotcom Jackson Best Class of the International Show

Robert Dotcom Jackson and Steve Bertasso instructed ‘Website Optimization, SEO & Social Marketing with Green Marketing’ at the NAHB International Show with a rating of “The BEST Sales and Marketing Class’ of the entire show!  Contact the Internet Experts at Internet Builder Consulting for a no-cost professional online consultation to see how you can reach…

An Analysis of Facebook Promotion and Marketing

Over the past few months since Facebook released the ‘Promote’ option for posts we have been studying it. The option is a one-click ‘Promote’ this link listed on each post for a simple $7 fee to ‘expand’ the post into a wider audience.  In terms of marketing this seems like a no-brainer since anyone can…

Brand Management…For YOU!

In the business world there is no shortage of great companies that work everyday to manage their public image: Apple, Sony, Southwest Airlines, & Whole Foods, just to name a few. While each of these companies provide either great products, great service or both, their positive public image did not happen by accident. Between positive…

Americans Use Social Networking More than Other Countries

Americans are most likely to use online social networks, according to a new study from the Pew Global Attitudes Project. Among the 22 publics surveyed, Americans most often say they use websites like Facebook and MySpace: 46% use such sites, 36% use the Internet, but do not access these sites, and 18% say they never…

Social Networking is the Most Increased Online Activity in 2010

US online adults were most likely to say they have increased their viewing of friends’ photos and information on social networks out of a wide variety of online activities during the past year, according to results of a new Harris Poll.1/3 of Online Users Have Increased Social Network ViewingAbout one-third (34%) of online US adults…

Social Networking to Reach 38 BILLION by 2015

Combined advertising and promotional spending for Social Networking will hit $38 billion by 2015, roughly 440% more than the $7 billion projected for 2010, according to a new white paper from Borrell Associates. Social Networking Promotion Spending to Grow 380%Breaking the combined social network marketing spending stream into advertising and promotional streams, “The Social Networking Explosion:…

Businesses Are Starting to See the Importance of Social Marketing

U.S. businesses assign moderate importance to social networking as a technology tool, according to a recent study from Gartner. Email Trumps SocNets in Current Importance Asked to rate various technology tools on a scale of 1 to 7 (7 meaning extremely important and 1 not important at all), the average respondent rated social networking tools…

Young Adults Spend More Time on Internet than All other Media

American young adults spend more time online than consuming other forms of media, according to [pdf] a new study from Edison Research. Web Time Doubles Radio Time“Radio’s Future II: The 2010 American Youth Study” indicates that during an average day, Americans age 12-24 spend two hours and 52 minutes on the internet, making the web…

How Consumers Interact with Brands on Social Networks – It Works!

Consumers DO Want Relationships according to the eMarketer.com recent study. The social networking audience in the US has reached critical mass. eMarketer estimates that 57.5% of all US Internet users, or 127 million people, will use a social network at least once a month in 2010. By 2014, nearly two-thirds of Internet users will be…

Facebook Changes Feeds for Users & Search Engines

October 2009 facebook entered into agreements with search engines to provide content from user posts (information users submit on profiles, groups or pages) which coincided with changes to seperate what facebook considers NEWS from users LIVE FEED. The Live Feed contains all information or posts from all connected members, groups or pages while NEWS FEED…