Social network users feel more connected to friends and family even as their face to face interactions dwindle, according to results of a new Harris Poll. 6 out of 10 Social Networking Users Feel More ConnectedSix in 10 (59%) of social network users say they feel more connected to people now than previously. That figure…
Month: October 2010
Businesses Are Starting to See the Importance of Social Marketing
U.S. businesses assign moderate importance to social networking as a technology tool, according to a recent study from Gartner. Email Trumps SocNets in Current Importance Asked to rate various technology tools on a scale of 1 to 7 (7 meaning extremely important and 1 not important at all), the average respondent rated social networking tools…
Young Adults Spend More Time on Internet than All other Media
American young adults spend more time online than consuming other forms of media, according to [pdf] a new study from Edison Research. Web Time Doubles Radio Time“Radio’s Future II: The 2010 American Youth Study” indicates that during an average day, Americans age 12-24 spend two hours and 52 minutes on the internet, making the web…